SANIYAH, PUTRI SALSABILLA (2024) PERAN CUSTOMER SERVICE DAN TELLER DALAM MENINGKATKAN KEPUASAN NASABAH DI PT. BANK RAKYAT INDONESIA (PERSERO), Tbk. UNIT KENCONG JEMBER. Skripsi thesis, Institut Teknologi dan Sains Mandala Jember.

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TUGAS AKHIR_SANIYAH PUTRI SALSABILLA_21010010.pdf

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Abstract

ABSTRACT This research aims to find out the role of Customer Service and Tellers in providing services and how customer service and tellers can overcome obstacles that occur in the BRI Kencong Unit office and how customer service and tellers can maintain the assessment of BRI Kencong Unit Customers. For PT Bank Rakyat Indonesia (Persero) Tbk Kencong Unit to always provide better service, always maintain good relationships with customers and continue to stabilize the performance of the services provided to Customers. The research method uses qualitative methods using narrative studies and collecting data through observation, interviews and documentation. Based on the research results, it shows that: 1. The role of Customer Service and Tellers has a big influence on customer assessment in order to stabilize service quality at PT Bank Rakyat Indonesia (Persero) Tbk Kencong Unit. 2. Obstacles that occur at PT Bank Rakyat Indonesia (Persero) Tbk Kencong Unit, such as when creating an account and activating Brimo, customers often forget to bring their KTP, but the employees are able to solve the problem properly and correctly. Keywords: Assessment, Satisfaction, Customers, and Behavior

Item Type: Thesis (Skripsi)
Subjects: H Social Sciences > HB Economic Theory
Divisions: D3 PERBANKAN-D3
Depositing User: Handoko Triharso
Date Deposited: 10 Feb 2025 12:50
Last Modified: 10 Feb 2025 12:50
URI: http://repo.itsm.ac.id/id/eprint/1325

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