DINTA, MAHARDIN (2023) PENGARUH KUALITAS LAYANAN TERA ULANG TERHADAP KEPUASAN PEDAGANG DI PASAR RAKYAT PASIRIAN LUMAJANG. Masters thesis, Institut Teknologi Dan Sains Mandala.

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Abstract

ABSTRACT This research aims to determine the influence of reverification service quality consisting of tangibles, reliability, responsiveness, assurance, and empathy on the seller satisfaction in Pasirian Traditional Market with a descriptive quantitative approach. The data used was obtained from 145 questionnaires distributed to sellers who use measuring instrument in their transactions. Previously, the questionnaires had been tested for validity and reliability. The data processing method used multiple linear regression analysis by SPSS 25 analysis tool. The results show that partially only tangibles, responsiveness, assurance and empathy have a significant influence on seller satisfaction. Further test results show that the reverification service quality consisting of tangibles, reliability, responsiveness, assurance, and empathy simultaneously have a significant influence on seller satisfaction in the Pasirian Traditional Market. Keywords: service quality, reverification, legal metrology, customer satisfaction

Item Type: Thesis (Masters)
Subjects: H Social Sciences > HA Statistics
Divisions: MANAJEMEN-S2
Depositing User: Handoko Triharso
Date Deposited: 10 Feb 2025 06:08
Last Modified: 10 Feb 2025 06:08
URI: http://repo.itsm.ac.id/id/eprint/1075

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